How would you de­scribe your au­thor-​pub­lish­er re­la­tion­ship? You may pick up on con­ver­sa­tion­al nu­ances, for ex­am­ple, or miss them. Even bet­ter, you may be an au­thor who re­al­ly lis­tens. Like me, you may try to help your pub­lish­er as much as pos­si­ble. Pro­fes­sion­al­ism usu­al­ly gets good re­sults, but not al­ways.

Breaking into the publishing business is not easy, especially in this economy. A logical, organized approach may tilt the publishing odds in your favor.

Putting up a nice website, writing a blog, twittering and facebooking, doing a book trailer or a press release and the like, while commendable, are not really going to set you apart, as nearly every single one of those 500,000 authors and companies and 400 million owners of those sites are doing this also. Everybody is doing this. So, what will work?

While is it fairly easy to list your book on Amazon and Barnes and Noble online, getting your book into a physical bookstore is very difficult for a new, self-published author.

For many of you, pricing will not be an issue. You will work with a publisher who will determine the price of your book for you. However, if you decide to self-publish your book, or work with a publisher who allows you to set your price, you may find yourself in a quandary over the pricing of your book.